Privacy policy

Effective Date: 31/03/2025
Last Updated: 31/03/2025

1. Introduction

This Privacy Policy (“Policy”) describes how LAXMI ENTERPRISES (with laxmienterpriseshub.com ) (referred to as “we,” “us,” or “our”) collects, uses, discloses, and protects the Personal Data of users (“you” or “users”) who access and use our software platform (the “Platform”) accessible on iOS, Mac, Windows, Android, Linux, and our Website. We are committed to protecting your privacy and ensuring the security of your Personal Data. This Policy is designed to comply with applicable global data protection regulations, including but not limited to the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), and other relevant privacy laws.

This Policy applies to all users of our Platform, regardless of their location. By accessing or using our Platform, you consent to the practices described in this Policy.

Proprietorship Firm, legally registered under the name LAXMI ENTERPRISES (with laxmienterpriseshub.com ), located at Delhi, India is the data controller responsible for the processing of your Personal Data as described in this Policy. For any questions or concerns regarding this Policy or our data privacy practices, you can contact us at: legal@parasuite360.com.

2. Definitions

For the purposes of this Privacy Policy, “Personal Data” means any information relating to an identified or identifiable natural person (“data subject”); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

“Platform” refers to our proprietary software application and services, accessible through our website parasuite360.com and applications for iOS, Mac, Windows, Android, and Linux operating systems, where users can upload, create, store, share, and manage videos, images, audios, and other resources.

“User-Generated Content” or “UGC” refers to videos, images, audios, text, and other materials that users upload, create, or share on our Platform.

“Third-Party Services” refers to external services and platforms that we integrate with or use to provide our Platform’s functionalities, including but not limited to Google Gemini, Firebase, Google Cloud Platform (GCP), Razorpay, and social media platforms (e.g., Facebook, Instagram, Twitter, etc.).

3. Types of Personal Data We Collect

When you create an account on our Platform, we collect information such as your:

• Name: First and last name.
• Email Address: Used for account verification, communication, and notifications.
• Login credentials (Email & Password): For account access and security.
• Profile Information (Optional): You may choose to provide additional profile information, such as a profile picture.

When you use our Platform to upload, create, and manage content, we collect:

• Videos, Images, and Audios: The actual media files you upload.
• Created Resources: Any documents, projects, or other resources you create within the Platform.
• Metadata associated with UGC: Information about your content, such as filenames, descriptions, tags, timestamps, and settings you apply.

We collect information about your use of the Platform, including:

• Activity Logs: Records of your actions within the Platform, such as uploads, creations, edits, shares, downloads, and feature usage.
• Platform Features Used: Information about the specific features you use and how frequently.
• Session Data: Information about your login and logout times, duration of sessions, and pages visited within the Platform.
• Error Logs and Diagnostics: Information about technical issues or errors you encounter while using the Platform.

We collect information about the devices you use to access our Platform, including:

• Device Type: Type of device (e.g., desktop, mobile, tablet).
• Operating System: Operating system and version (e.g., iOS, Android, Windows, macOS, Linux).
• Device Identifiers: Unique identifiers associated with your device (e.g., device ID, advertising ID – where applicable and respecting user choices).
• Browser Information: Type and version of web browser.

We may collect general location information based on your IP address to understand user demographics and improve Platform performance in different regions. This is not precise geolocation data and is used in aggregated and anonymized form where possible.

When you share public URLs from social media platforms (e.g., YouTube, Instagram, etc.) for us to download content, we collect:

• Publicly Shared URLs: The URLs you provide.
• Publicly Available Information from the URL: Information that is publicly accessible at the provided URL, such as video/image/audio metadata, descriptions, and publicly visible content. We do not access your private social media profiles or data beyond what is publicly shared through the URL you provide.

When you contact us for support, feedback, or inquiries, we collect:

• Communication Content: The content of your emails, chat messages, or other communications with us.
• Contact Information: Your email address or other contact details you provide during communication.
• Support Request Details: Information related to your support requests to help us resolve your issues.

For payment processing, we use Razorpay, a third-party payment processor. We do not directly collect or store your sensitive payment information such as credit card numbers, bank account details, or other financial information. Razorpay collects and processes your payment information in accordance with their own privacy policy. We may receive limited transaction details from Razorpay, such as transaction IDs, payment status, and dates, for record-keeping and customer support purposes.

We utilize Google Gemini, a third-party AI service, to extract or parse information from publicly shared URLs of videos and images that you provide. When you use this feature, Gemini may process:

• Content from Public URLs: The video or image content accessed through the public URL you provided.
• Metadata and Textual Information: Text descriptions, captions, and metadata associated with the publicly shared content.
• Extracted Information: The information extracted or parsed by Gemini, which may include text summaries, keywords, or other relevant data.

We ensure that our use of Gemini is in accordance with Google’s terms of service and privacy policies. We aim to minimize the Personal Data processed by Gemini and use it only for the purpose of providing the information extraction feature.

We use cookies and similar tracking technologies to enhance your experience on our Platform, analyze usage, and for other purposes as described in Section 7 (Cookies and Tracking Technologies).

4. How We Use Your Personal Data
We use your Personal Data to:

• Create and manage your user account.
• Provide you with access to the Platform and its features.
• Host and deliver your User-Generated Content.
• Ensure the Platform’s functionality, security, and stability.
• Process payments and transactions (through Razorpay).
• Provide customer support and respond to your inquiries.
  We use your Personal Data to:
• Personalize your experience on the Platform.
• Recommend features or content that may be relevant to you.
• Customize the Platform interface based on your preferences.
  We use your Personal Data to:
• Analyze Platform usage trends and patterns.
• Identify areas for improvement and development.
• Troubleshoot technical issues and bugs.
• Conduct research and development to enhance the Platform’s features and functionality.
  We use your Personal Data to:
• Send you important notifications related to your account and Platform usage (e.g., account verification, service updates, security alerts).
• Respond to your support requests and inquiries.
  We use your Personal Data to:
• Comply with applicable laws, regulations, and legal processes.
• Enforce our Terms of Service and other agreements.
• Protect the security and integrity of our Platform and user data.
• Prevent fraud, abuse, and illegal activities.
• Respond to legal requests and court orders.
  We use Google Gemini to:
• Provide the information extraction feature, allowing you to parse and summarize information from publicly shared video and image URLs.
• Enhance your content creation and research capabilities within the Platform.

5. Disclosure of Your Personal Data
We may share your Personal Data with the following categories of service providers who assist us in operating our Platform and providing our services:

• Cloud Hosting and Infrastructure Providers: Google Cloud Platform (GCP) for hosting our Platform and storing data.
• Backend Services and Analytics Providers: Firebase for backend services, analytics, and notifications.
• AI Service Providers: Google Gemini for information extraction features.
• Payment Processors: Razorpay for processing payments.
• Analytics Providers: Google Analytics or other analytics services to analyze Platform usage.

When you choose to share content or information from our Platform on social media platforms, or when you use social media URLs for information extraction, we may interact with these platforms as directed by you. This is limited to the sharing actions you initiate and the publicly available information accessed through the URLs you provide.

We may disclose your Personal Data to legal authorities, government agencies, or other authorized third parties if we are required to do so by law, legal process, court order, or governmental request. We may also disclose your Personal Data to protect our rights, property, or safety, or the rights, property, or safety of others, including in cases of suspected fraud or illegal activity.

In the event of a merger, acquisition, reorganization, sale of assets, or other business transaction involving our company, your Personal Data may be transferred or disclosed to the acquiring or successor entity as part of the transaction. We will provide notice to you and update this Privacy Policy if such a transfer occurs.

We may also disclose your Personal Data to other third parties with your explicit consent.

6. International Data Transfers
As a global platform hosted on Google Cloud Platform (GCP) and utilizing Firebase services, your Personal Data may be transferred to and processed in countries outside of your country of residence, including countries that may have data protection laws that are different from those in your country. Specifically, data may be transferred to servers in Asia.

We take appropriate safeguards to ensure the protection of your Personal Data during international transfers, including implementing Standard Contractual Clauses approved by the European Commission, or relying on other legally recognized transfer mechanisms to ensure an adequate level of data protection in accordance with applicable data protection laws such as GDPR.

By using our Platform and providing us with your Personal Data, you consent to these international transfers as described in this Privacy Policy.

7. Cookies and Tracking Technologies
We use cookies and similar tracking technologies (Pixels, Google analytics or Google events) to collect information about your activity on our Platform.

These technologies help us to:

• Essential Cookies: These cookies are necessary for the Platform to function properly and enable core functionalities such as account login and security. They are usually set in response to your actions on the Platform, such as setting your privacy preferences, logging in, or filling in forms.
• Performance and Analytics Cookies: These cookies collect information about how you use our Platform, such as which pages you visit, which features you use most frequently, and if you encounter any errors. This information helps us to improve the performance and functionality of our Platform and understand user behavior. We may use Google Analytics or similar services for this purpose.
• Functionality Cookies: These cookies allow the Platform to remember your choices and preferences (such as language preferences, region settings, etc.) and provide enhanced, more personalized features.

We use cookies for the following purposes:

• To ensure the proper functioning of our Platform.
• To enhance your user experience and personalize your interactions.
• To analyze Platform usage and improve our services.
• To remember your preferences and settings.

You have the right to decide whether to accept or reject cookies. You can manage your cookie preferences in the following ways:

• Browser Settings: Most web browsers allow you to control cookies through their settings. You can usually modify your browser settings to block or delete cookies, or to notify you when a cookie is being set. Please refer to your browser’s help documentation for instructions on how to manage cookies.
• Cookie Consent Banner: We may implement a cookie consent banner on our Website that allows you to manage your preferences for non-essential cookies.
  Please note that if you choose to disable cookies, some features of our Platform may not function properly.

8. Data Security
We implement reasonable and appropriate technical and organizational security measures to protect your Personal Data from unauthorized access, use, disclosure, alteration, or destruction. These measures include:

• Encryption: We use encryption to protect sensitive data during transmission and storage.
• Access Controls: We implement access controls to restrict access to Personal Data to authorized personnel only, based on the principle of least privilege.
• Regular Security Assessments and Audits: We conduct regular security assessments and audits to identify and address potential vulnerabilities.
• Data Minimization: We strive to collect and retain only the Personal Data that is necessary for the purposes outlined in this Policy.
• Employee Training: We provide training to our employees on data privacy and security best practices.
• Physical Security: We utilize physically secure data centers provided by GCP to protect the infrastructure hosting our Platform.

While we strive to protect your Personal Data, no method of transmission over the internet or method of electronic storage is completely secure. Therefore, we cannot guarantee absolute security.

9. Data Retention
We retain your Personal Data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The retention period may vary depending on the type of Personal Data and the purpose for processing.

Generally, we retain Personal Data for the following periods:

• Account Information and UGC: We retain your account information and User-Generated Content as long as your account is active and you continue to use our Platform. If you close your account, we will retain your data for a reasonable period 180 days to allow you to reactivate your account or for backup and archival purposes. After this period, we will securely delete or anonymize your data, unless we are legally required to retain it for a longer period.

• Usage Data and Analytics: We typically retain usage data and analytics data in aggregated and anonymized form for 2 years for analytical and improvement purposes.

• Communications Data: We retain communications data for 270 days for customer support and record-keeping purposes.

• Payment Transaction Data: We retain transaction data as required by accounting and tax laws 7 years or as legally mandated.

We may also retain Personal Data for longer periods if necessary to comply with legal obligations, resolve disputes, enforce our agreements, or protect our legitimate interests.

10. Your Rights Regarding Your Personal Data
You have the right to access your Personal Data that we hold and request a copy of it. You can access some of your account information and UGC directly through your Platform account. For other data access requests, please contact us using the contact information provided in Section 14.

You have the right to request that we rectify inaccurate or incomplete Personal Data that we hold about you. You can update some of your account information directly through your Platform account. For other rectification requests, please contact us.

You have the right to request the erasure of your Personal Data under certain circumstances, such as when the data is no longer necessary for the purposes for which it was collected, or if you withdraw your consent (where applicable). Please note that we may need to retain certain data for legal or legitimate business purposes, as described in Section 9 (Data Retention).

You have the right to restrict the processing of your Personal Data in certain circumstances, such as when you contest the accuracy of the data or object to the processing. During the restriction period, we will only store your data and will not further process it without your consent, except for limited purposes.

You have the right to receive your Personal Data that you have provided to us in a structured, commonly used, and machine-readable format, and to transmit that data to another data controller, where technically feasible. This right applies to Personal Data that is processed based on your consent or on a contract and is processed by automated means.

You have the right to object to the processing of your Personal Data based on our legitimate interests, including profiling. If you object, we will no longer process your Personal Data unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or for the establishment, exercise, or defense of legal claims. You also have the right to object at any time to the processing of your Personal Data for direct marketing purposes.

If we process your Personal Data based on your consent, you have the right to withdraw your consent at any time. Withdrawal of consent will not affect the lawfulness of processing based on consent before its withdrawal. To withdraw your consent, please contact us.

To exercise any of your rights described in this Section, please contact us using the contact information provided in Section 14 (Contact Us). We will respond to your request in accordance with applicable data protection laws. We may need to verify your identity before processing your request. For some rights, you may also be able to manage your preferences directly within your Platform account settings.

11. Children’s Privacy
Our Platform is not intended for use by children under the age of 13. We do not knowingly collect Personal Data from children under this age. If you are a parent or guardian and believe that your child has provided us with Personal Data, please contact us immediately. If we become aware that we have collected Personal Data from a child under the applicable age without verifiable parental consent, we will take steps to delete such information as soon as possible.

12. Links to Third-Party Websites and Services
Our Platform may contain links to third-party websites, applications, or services that are not owned or controlled by us. This Privacy Policy does not apply to those third-party services. When you click on a link to a third-party service, you will be subject to that third party’s privacy policy and terms of service. We encourage you to review the privacy policies of any third-party services you access or use.

13. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our data privacy practices or legal requirements. We will notify you of any material changes by posting the updated Privacy Policy on our Website and/or through other appropriate communication channels (e.g., email notification, in-app notification). We will also update the “Effective Date” and “Last Updated” date at the top of this Privacy Policy. We encourage you to review this Privacy Policy periodically for any updates. Your continued use of the Platform after the posting of changes constitutes your acceptance of the updated Privacy Policy.

14. Contact Us
If you have any questions, concerns, requests, or complaints regarding this Privacy Policy or our data privacy practices, please contact us at:

• legal@parasuite360.com

We are committed to addressing your concerns and resolving any privacy issues you may have.